Travel, Event and Activity Management (TEAM)
Overview
The Travel, Event and Activity Management program (TEAM) is a focused study of many aspects related to the travel and tourism industry. This program aims to teach students in different areas of the hospitality industry:
- Event management–plan, prepare, execute, and manage high-quality events
- Travel & tourism–help build brand identity of travel-related organizations like hotels and resorts, airlines and cruise lines, casinos and theme parks
A One-of-a-Kind Program
As one of the only institutions with an travel and event management program, our main goal is to offer:
- Hands-on coursework to prepare you for a career in the Travel, Event and Activity Management fields;
- Internships that provide you with real-world experience;
- The best possible education in all things related to travel, tourism, and hospitality including event coordination, travel blogging, and more.
I graduated from Tarleton in 2019 and got my degree in Event Management. I currently own my business Everything Bridal, and use the skills I learned to make a bride’s wedding planning process easier and make the best day of a couple’s lives run as smoothly as possible.
Kendyl Martin, Class of 2019
I graduated from Tarleton in December of 2020 with a Bachelor of Science in Communication Studies with a concentration in Public Relations and Event Management. Since my time at TSU, I have opened my own event planning business, Shirley Eventful. We specialize in full event planning and day of coordination. From weddings to business banquets, we do it all! My favorite part of the job is seeing the faces of my clients at the end of their event. Looking back, I will always cherish the memories made and the lessons learned that helped set me up for success.
Katie Shirley, Class of 2020
Infographics
Real-World Learning Experiences
Early in this program students can get hands-on learning through volunteering at events around the Tarleton State University campus and Stephenville community. COMM 2325, Event Coordination, requires students to complete at least 25 hours of volunteer event work to get a sense of the types of duties related to event management. Other courses like Trade Show Management will give students the experience of working on class projects with an actual client. These experiences build resumes.
Through our departmental 501(c)3 Legendary Weddings and Special Events, students are able to earn credit, a paycheck, or possibly secure a career after working with clients that partner with Legendary Weddings and Special Events. This is largely for students in their junior and senior years who have an understanding of the fundamentals of event coordination.
Teach Texas is a program that Communication Studies has had curriculum approved for study of travel and tourism in Texas. Students will ride the Amtrak train west and visit some of the popular tourism destinations in west Texas including Marfa, Alpine, Terlingua, and others. Other Study Abroad opportunities to study Travel & Tourism in other countries will also be available.
You can also view academic advising guides and course rotations for Communication Studies.
Coursework Highlights
| Class | Number | Class Name |
| COMM | 2325 | Event Coordination |
| COMM | 3320 | Public Relations |
| COMM | 3329 | Travel & Tourism |
| COMM | 3312 | Travel Writing and Blogging |
| COMM | 4324 | Trade Show Management |
| Applied Learning Experience*** (6 hours) |
*** Study abroad/away or internship
Optional Business Concentration
| Class | Number | Class Name |
| BUSI | 1301 | Business Principles |
| BUSI | 2301 | Business Law I |
| MGMT | 2301 | Principles of Management |
| MGMT | 3303 | Supervisory Management |
6 hours of upper level business
Visit Tarleton
Visit one of our Tarleton campuses by taking a Texan Tour. Campus tours are available for scheduling every weekday except for campus observed holidays. In the event of inclement weather, our staff will call you to reschedule impacted appointments for another time that is convenient to you.
Resources
Introduction to the U.S. Tourism and Hospitality Industry
Introduction to Event Management
Employers that Hire Tourism, Hospitality, and Event Management Associates
Apply to Tarleton State University
For any other questions or information please visit the Office of Finacial Aid or reach out at 254-968-9070 and email at finaid@tarleton.edu.
Communication Studies Mission Statement
The Department of Communication Studies has a threefold mission: first, to service the general-education curriculum by teaching effective oral communication, critical thinking and teamwork skills; second, to provide classroom instruction and applied learning experience in journalism, public relations and other areas of communication that prepare our majors to contribute meaningfully and responsibly to a global society; and, third, to expand the horizons of our faculty and students by promoting excellence in teaching, service, scholarly research, and creative activities.
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